Category: All Articles

At the moment, online bookings are steadily increasing but still at a very low rate. However, an interesting matter is that at the same time traffic on many hotel websites is relatively medium to high levels relative to an almost “ very low to no booking” environment. Why is that? Well even though people are […]

Today, hoteliers are facing a situation where demand for travel is at a very low level. At this moment in time it is tempting to repeatedly send marketing messages, heavy discounts or even “cold” newsletters and promotional emails to your past guests. However, that is exactly what you should not do in those moments. What […]

Most of our hotel partners told us that guests with non-refundable reservations are using the Corona virus pandemic as an emergency situation in order to cancel their non-refundable reservations with a full refund or make use of more favorable terms. Since this is a global phenomenon that affects a lot of fellow hoteliers worldwide, we […]

This is the second and final part of the series. In the first part we discussed the 5 critical mistakes 80% of businesses make in moments like this that ultimately bring them in the brinks of bankruptcy. If you have not already read the first part you can find it here. In this second part […]

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